If your business barely shows up in local search, has a thin review profile, or sends people to a website that isn’t optimized for local intent, you are handing leads to bigger (or scrappier) competitors. Our local marketing service fixes the visibility, reputation, and on-site issues that keep small businesses like yours hidden from the top results on maps and local searches. First, we’ll start with a thorough local marketing audit. Then we’ll come up with a Scrappy game plan for ranking your business at the top of local search.
This is the foundation of your local visibility: Making sure your Google Business Profile and key listings are fully optimized, active, and working together to drive calls, clicks, and visits from nearby customers.
Strong, recent reviews and timely, thoughtful responses make the difference between a potential customer scrolling past and a prospect choosing you on the spot. Reputation work is critical not only to convert leads into sales, but also for sending trust signals to search engines that your company is trustworthy, responsive, and consistent.
Your website should reinforce everything you’re doing in local search and build credibility, not hold it back. This includes aligning your pages with local trends, tightening and correct on-site SEO and page speed performance that could be quietly costing you traffic and conversions.Â

Results of less than 30 days of marketing efforts on a Dallas-Fort Worth pool company. This result was largely driven by Google Business Profile optimization. We’re just getting started!
If you're located in the United States, then the answer is a resounding YES! Because we perform hyper-local audits and competitive analysis and implement best practices that apply everywhere, our service is customized specifically to your business and location.
Honestly... it depends on where you currently are ranking, how competitive your local market is, and if any errors or issues caused you to be penalized. The good news is, you can contact us for a free initial consultation and we can give you a good idea of how long it will take to see results.
Yes. We have an arsenal of tools at our disposal, with some specifically built for multi-location businesses. Our founder has worked with franchises large and small, including Pizza Hut, Arby's, and Sport Clips.
No. We don't believe in requiring long contracts or large advance commitments. That wouldn't be very Scrappy, now would it? Our typical minimal engagement is 3-6 months, depending on scope of work needed to get your business to the top of the local search results.
Rather than optimizing for an entire region or country, local marketing services focus on making you visible to your best prospective customers where they live, work, and play. This gives us the ability to provide results that move the needle much more quickly than national sites.