Welcome to Scrappy.

Let’s Do More With Less.

Let’s improvise, adapt and overcome. Let’s celebrate a bias for action.

Let’s outsmart and outwork the competition.

Marketing Strategy
Strategy

Define, or rethink, how you go to market.

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Marketing Consulting Service
Consulting

Let’s find ways to build your brand, increase your sales, or launch your product.

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Marketing Audit Service
Marketing Audit

Are you putting the right amount of energy and budget into the right places? Let’s find out.

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Fractional CMO Service
Fractional CMO

Ongoing ideation, measurement and optimization.

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“He consistently came up with inventive solutions that helped to solve clients’ real-world business problems.”
“He consistently came up with inventive solutions that helped to solve clients’ real-world business problems.”

Scott Johnson
Group Vice President, Director of Brand and Creative at LightStream

“He consistently came up with inventive solutions that helped to solve clients’ real-world business problems.”
“He is one of the few in our business who can create, recognize, nurture and inspire the big idea.”

Tom Freyer
Produced Screenwriter & Former Advertising Executive

“He consistently came up with inventive solutions that helped to solve clients’ real-world business problems.”
“He was someone I could count on to understand our clients’ needs, while also pushing them forward with innovative and creative thinking.”

Mark McKinney
Professor, Author, Speaker, Consultant

“He consistently came up with inventive solutions that helped to solve clients’ real-world business problems.”
“Travis Staut demonstrates the unique ability to ideate to a brand’s best business advantage, while staying aligned with business objectives and the laws of time, money and practicality! “

Paul Roberts
CEO/COO/CMO/VP Business Strategy

“He consistently came up with inventive solutions that helped to solve clients’ real-world business problems.”
His ability to develop “the big idea” is uncanny.

Tom Edwards
Managing Director, EY (Formerly Ernst & Young)

“He consistently came up with inventive solutions that helped to solve clients’ real-world business problems.”
“He’s got an uncanny ability to wrestle a difficult strategy into stellar creative at an amazing pace. His talent far exceeds his resume.”

Doug Stryker
Creative Marketing Leader & Strategist

Travis Staut, Marketing Consultant

About Me

Instinctively Strategic. Passionately Creative. Delightfully Scrappy.

I’ve come up with big ideas for clients of all sizes. Won national advertising awards. Led marketing for two companies. Ran an ad agency (briefly). Wrote coupons and radio commercials and TV spots and, yes, some really funny headlines.

But across 25 years of learning, doing, creating and figuring stuff out, I’ve found my passion: Helping challenger brands go after the big guys. It excites me because when you’re limited in resources, you have to open up the playbook. Get creative. Outsmart the competition. Think differently. Act decisively.

That’s where I thrive. And it’s where my clients win. I give them the competitive advantage. I help them get scrappy.

Scrappy is smarter. Scrappy is tougher. Scrappy is more resourceful.

Scrappy wins.