Scott Johnson
Group Vice President, Director of Brand and Creative at LightStream

Consulting
Let’s find ways to build your brand, increase your sales, or launch your product.

Marketing Audit
Are you putting the right amount of energy and budget into the right places? Let’s find out.

About Me
Instinctively Strategic. Passionately Creative. Delightfully Scrappy.
I’ve come up with big ideas for clients of all sizes. Won national advertising awards. Led marketing for two companies. Ran an ad agency (briefly). Wrote coupons and radio commercials and TV spots and, yes, some really funny headlines.
But across 25 years of learning, doing, creating and figuring stuff out, I’ve found my passion: Helping challenger brands go after the big guys. It excites me because when you’re limited in resources, you have to open up the playbook. Get creative. Outsmart the competition. Think differently. Act decisively.
That’s where I thrive. And it’s where my clients win. I give them the competitive advantage. I help them get scrappy.
Scrappy is smarter. Scrappy is tougher. Scrappy is more resourceful.
Scrappy wins.