Done-for-you review automation
Your crew is busy closing jobs — not chasing down 5-star reviews. We connect to your CRM, send the requests, handle the follow-ups, and filter the bad ones. You just watch the stars pile up.
Sound familiar?
Foremen and project managers are focused on getting the job done right — not remembering to text every customer afterward.
Nobody wants to be the one asking for a favor right after handing someone a big invoice. Your guys shouldn't have to.
74% of customers only trust reviews from the last 3 months. That 4.8 from 2022? It's basically invisible to Google now.
Google's #1 local ranking factor is review velocity. If your competitors are getting consistent fresh reviews, they're getting your calls.
of customers said they would write a review if you just asked. The problem isn't them. It's that nobody ever asks consistently.
The fix
Sporadic, inconsistent, forgotten. Dependent on whoever remembered to say something on the way out the door.
Consistent, timely, professional. Triggered automatically the moment a job is marked complete — every single time.
We connect
Plugs directly into your CRM, booking system, or billing software. No spreadsheets. No manual imports.
Auto-request sends
Job complete → customer gets a personalized SMS + email. Every single time. Timing is everything.
trigger: job_completed
delay: 2–48 hrs
channel: SMS + email
Smart routing
Sentiment analysis splits customers at the fork. Good ones go public. Bad ones encouraged to stay private.
We monitor & respond
We watch your reviews, flag anything that needs attention, and handle AI responses on your behalf.
Month 1 bonus
While we're setting up your automation, we kick things off by reaching out to your last 6 months of happy customers. Hand us the list — we handle the rest.
Expected results
conversion rate from reactivation contacts
Travis's personal results: 15%–50%
What's included
3× Your Current Review Rate in 60 Days
We're confident enough in this system to back it up. If you don't triple your monthly review rate within 60 days, we'll make it right. That's the Scrappy guarantee.
The 2026 reality
Google now ranks by review velocity — how fast you're getting fresh reviews — not just your total count. That old pile of five-stars from three years ago isn't helping you anymore.
of consumers won't use a business with fewer than 20 reviews
only use businesses with 4.5+ stars — full stop
only trust reviews from the last 3 months — recency wins
average lifetime value generated by a single 5-star review
Simple, honest pricing
per month done-for-you
3-month minimum commitment. Setup takes 1–2 days.
The plan
Month 1
Month 2
Month 3+
Frequently Asked Questions
Absolutely not. Our service is meant to take the whole thing off your hands, so you have less to worry about. There is a testing stage where we'll ask you to confirm that your CRM matches our automation output. After that, the dashboard is available but completely optional.
Yes — you have multiple options in how to handle responses, and they can be changed at any time.
Yes. We consistently follow updates to Google’s review rules and the review engine always maintains compliance.
We handle all issues and concerns via email and phone. You’ll get the direct number to our founder and are free to call any time. No chatbots, no AI receptionists, no outsourced service.
That’s part of our white-glove service. You’re not an automation expert — we are. We work with you to make sure you get the right implementation, and that it stays right.
All of your reviews and responses are owned by Google or the sites where they were created, just like always. You’ll keep every review — you’ll just have to go back to asking manually.
Almost certainly, yes. We encourage you to reach out at scrappy.agency/contact-us if you’d like confirmation. If for some reason we can’t connect with your system, we’ll refund all of your money immediately.